Day II – Filmtech exhibition: Dive into the world of Swiss film technology
Experience Swiss innovations in film technology up close! Come to the Filmtech exhibition at Neubad Lucerne and dive into the fascinating world of audiovisual technologies. You will see the latest trends, from AI applications in film production and automated robot cameras to interactive cinema systems.
Emerging start-ups, innovative researchers and creative pioneers will provide insights into their latest projects at stands and in presentations, and talk about new trends in panel discussions. Furthermore, Geneva International Film Festival (GIFF) will present three current virtual reality projects from Switzerland ‒ an opportunity to dive into breathtaking cinematographic worlds.
Future Cinema Systems: Next generation technologies for cultural heritage,
archives and performance
Sarah Kenderdine is a professor at the Swiss Institute of Technology Lausanne EPFL, where she researches the convergence of aesthetic practice, visual analysis and cultural data. She develops interactive and immersive experiences, whereby she frequently employs interactive cinema and augmented reality.
Bob Sumner is associate professor at ETH Zurich and head of research at Walt Disney Research Studios. He conducts research in the area of animation and works to surmount technical barriers in the production pipelines for games with new algorithms. He also founded the ETH Game Technology Center, which combines research, teaching and public relations work in the field of game technology.
11:20 – Podium discussion: How does Swiss technology shape the international film industry?
The podium discussion will examine how innovations from Switzerland influence how films are produced and distributed worldwide and thereby influence everything from special effects to production processes.
Hors-Cadre: Marionettes, Paul Klee – Martin Charrière
13:30 – Swiss start-ups in the audiovisual area
Swiss start-ups are changing the film industry. Sami Arpa of Largo.ai analyses films and scripts using AI to predict their success and audience demographics. Xaver Walser presents a groundbreaking production pipeline in producer.io, which is supported by Microsoft. Giorgio Trumpy and David Pfluger from Scan2Screen explain how old films can be restored using technology developed at the University of Zurich. And Hanan Clark’s Copresence develops avatars from personal profiles.
15:15 – Podium discussion: Swiss start-ups are taking over the international market
Swiss start-ups are synonymous with precision, innovation and reliability, but are also increasingly gaining recognition for their bold contributions to the cinema and entertainment. From AI to immersive experiences, they embody the dynamic spirit of Swiss entrepreneurship. The panellists share how they established their start-ups on the international stage and how they gain recognition at an international level.
Sami Arpa (Largo.ai), Pascal Bérard (Avatar AI/Nvidia), Hanan Clark (Copresence), David Pfluger (Scan2Screen), Xaver Walser (the-producer.io)
